May is set to be the biggest ever month for free bingo games for real money in the UK online bingo market with over 30,000 free bingo games being played.
According to free bingo game monitoring website FreeBingoHunter, it is expected that over £155,000 in free bingo money will be won in May 2009 by UK bingo players. The website, which has been monitoring the growth of free bingo games since December 2008, believes that there has been an increase of over 1000% in the number of free bingo games being played at UK online bingo sites in recent months.
Describing May as a “bumper” month for free bingo, FreeBingoHunter believes that the growth in free bingo could precipitate wider changes in the UK online bingo industry as bingo players become more value conscious. Simon Smiley who heads up the free bingo hunting department at the website commented: “Here at FreeBingoHunter our team constantly monitors the free bingo being played in the UK online bingo market to maintain an up to date record of the free bingo games available for our visitors to play. Since the launch of Cheeky Bingo in February 2009, which offers free bingo all day, we have seen significant growth in the number of free bingo games being offered at many online bingo sites. With a maturing market many online bingo operators have begun to examine their promotional strategies and are actively re-considering the scale and extent of the free bingo games that they are currently offering” He went on: “We have also seen a marked response from established online bingo operators like Bucky bingo who have recently increased their free bingo games and Ladbrokes Bingo who have reduced their free bingo sign up requirement to just £5. Overall there has been a definite shift in the online bingo market towards value led bingo promotions which can only be good for online bingo players everywhere!”