MICE-Contact.com, one of the fastest growing international travel information portals, has launched its MICE-Contact Press Release Service recognising the need for a constantly up-to-date and comprehensive source of news on the Web on what’s happening in the MICE- and Tourism Industry, and addressing the importance for any company to be able to prominently publish press and news releases, including live links back to their own websites and email addresses.
‘We believe this is the best global marketing strategy for any travel business and by creating this service we are able to offer a simple, but effective way to get maximum response’ states Werner Kreis, Managing Director of MICE-Contact.com and Globalevents.de. ‘Through news and press releases we keep our more than 82,000 users worldwide up-to-date, which we know will subsequently generate interest and open the doors for major potential new business exchanges.’
MICE-Contact.com furthermore unquestionably understands the principle and importance of B2B direct, since this platform addresses clearly defined target groups and keeps more than 37,000 decision makers, travel professionals, media experts, researchers, government agencies, educational and other institutions, and business travellers worldwide constantly informed and up-to-date via their regular News Letter.
‘By publishing news and press releases prominently on MICE-Contact.com, companies can quickly and easily reach a highly targeted audience with the interests, user demographics and spending potential they need to address’ further comments Werner Kreis, ‘but companies will also effectively reach a more general audience in over 70 different countries for international branding.’
(MICE = Meetings - Incentives - Conventions - Events)