Jackie Chan and Bruce Lee Special on BIG MAGIC’s ‘Movie Magic’
~ Brings Hindi dubbed Hollywood Action Blockbuster Films to the Hindi Heartland ~
May 11, 2011… BIG MAGIC India’s first channel exclusively for the Hindustan, the core Hindi heartland from the Reliance Broadcast Network stable, featuring locally relevant entertainment around Humor, Music & Bollywood Entertainment will now also offer its audience some adrenaline rush through its Friday 10 pm property ‘Movie Magic’. Movie Magic will feature a series on Jackie Chan and Bruce Lee with some of the choicest and best films. Through this property, the channel will live up to its promise of offering this set of audiences, high octane entertainment through Hindi dubbed Hollywood action blockbuster films.
Movie Magic premiers on May 13th, with the film Game of Death, a film that mystifies the man and the legend, Bruce Lee. Lee plays Billy Lo, a successful movie star, who is shot for refusing to join an international management syndicate. He fakes his own death as an opportunity to pursue the gang in secret. Although the death of Lee inevitably affected the final production of the film, it still contains some of the most unforgettable sequences in the history of cinema. The climax, in which Lee combats different masters of martial arts on each floor as he climbs his way to the top of a pagoda, is a perfect example. And the unique nunchaku battle with Danny Inasanto proves that Lee was years ahead of his time.
Speaking about this initiative, Sunil Kumaran, Business Head, BIG MAGIC said “Our research and consumer insight understanding has led us to create this slot for Hindi dubbed Hollywood action blockbuster films. We are confident that there is a huge market for this entertainment and with this initiative are taking international content closer to the heartland. We already have an excellent programming mix of humor, music and Bollywood, which have already ensured the Channel is a hit. This new addition will only further strengthen our offering to audiences.”
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